Tokyo secures crown for most popular Easter destination

agoda reveals the most popular Easter weekend destinations for Asia-Pacific travelers

Tokyo steals the top spot for most popular Easter travel destinations among Asia-Pacific travelers in 2018, a title held by Manila last year, according to global online booking platform agoda.

Tokyo has increased in popularity in recent years, having moved up from 7th place in 2016 to 1st place this year. Easter typically falls within Japan’s renown Sakura (cherry blossom) season, which runs from late March to mid-April. Coupled with Easter-themed celebrations in some of Tokyo’s most popular amusement parks, Easter egg hunts and other pop-up events, the city has a lot of seasonal attractions to offer visitors traveling Easter weekend.

Manila, which takes third place this year, is consistently popular with Asia-Pacific travelers, remaining in the top three spots year on year. With the largest Christian population in Asia-Pacific, the Philippines observes public holidays the Thursday and Friday before Easter Sunday. There is no shortage of religious and seasonal events, from street festivals to special Church services, making Manila a top destination for travelers celebrating Easter.

Other destinations such as Singapore and Kuala Lumpur have dipped in popularity, dropping from 1st and 4th place in 2016 to 5thand 8th place in 2018, respectively. Bali, which dipped to 6th place last year, has reclaimed its top five spot this year at 4th place.

2016 2017 2018
1.     Singapore 1.     Manila, Philippines 1.     Tokyo, Japan
2.     Manila, Philippines 2.     Bangkok, Thailand 2.     Bangkok, Thailand
3.     Bangkok, Thailand 3.     Singapore 3.     Manila, Philippines
4.     Kuala Lumpur, Malaysia 4.     Kuala Lumpur, Malaysia 4.     Bali, Indonesia
5.     Bali, Indonesia 5.     Tokyo, Japan 5.     Singapore
6.     Cebu, Philippines 6.     Bali, Indonesia 6.     Seoul, South Korea
7.     Hong Kong 7.     Hong Kong 7.     Taipei, Taiwan
8.     Tokyo, Japan 8.     Johor Bahru, Malaysia 8.     Kuala Lumpur, Malaysia
9.     Johor Bahru, Malaysia 9.     Cebu, Philippines 9.     Hong Kong
10.  Batam Island, Indonesia 10.  Seoul, South Korea 10.  Johor Bahru, Malaysia

Top ten Easter weekend destinations for Asia-Pacific travelers

 

APAC TRAVEL DATA BY MARKET:

Australia

Bali has held the number one spot for Easter travel since 2016 and continues to be a popular holiday spot given families can travel overseas together inexpensively compared to other destinations. Bali has natural beauty, diverse outdoor activities, as well as bargain food and shopping options, so it’s no wonder why Bali has become a staple destination for many Aussies.

International travel for Easter is on the rise as more foreign destinations fill the top ten spots for Australian travelers. In 2016, six out of ten of the top Easter destinations were all within Australia; three years on, only three Aussie destinations remained. The most popular domestic destinations year on year are Sydney, Melbourne and the Gold Coast.

2016 2017 2018
1.     Bali, Indonesia 1.     Bali, Indonesia 1.     Bali, Indonesia
2.     Sydney, Australia 2.     Sydney, Australia 2.     Tokyo, Japan
3.     Melbourne, Australia 3.     Melbourne, Australia 3.     Sydney, Australia
4.     Gold Coast, Australia 4.     Gold Coast, Australia 4.     Melbourne, Australia
5.     Bangkok, Thailand 5.     Bangkok, Thailand 5.     Bangkok, Thailand
6.     Singapore 6.     Tokyo, Japan 6.     Phuket, Thailand
7.     Brisbane, Australia 7.     Phuket, Thailand 7.     Singapore
8.     Perth, Australia 8.     Singapore 8.     Gold Coast, Australia
9.     Phuket, Thailand 9.     Brisbane, Australia 9.     Hong Kong
10.  Adelaide, Australia 10.  Pattaya, Thailand 10.  Pattaya, Thailand

Top ten Easter weekend destinations for Australians

 

Philippines

Filipinos prefer to celebrate Easter closer to home with six out of ten of the top destinations this year all within the Philippines. Tokyo is the biggest hit for those who travel abroad and has been increasing in popularity year-on-year, moving up from 8th place in 2016 to 2nd in 2018.

2016 2017 2018
1.     Manila, Philippines 1.     Manila, Philippines 1.     Manila, Philippines
2.     Cebu, Philippines 2.     Cebu, Philippines 2.     Tokyo, Japan
3.     Baguio, Philippines 3.     Boracay, Philippines 3.     Cebu, Philippines
4.     Boracay, Philippines 4.     Palawan, Philippines 4.     Boracay, Philippines
5.     Hong Kong 5.     Tokyo, Japan 5.     Taipei, Taiwan
6.     Batangas, Philippines 6.     Hong Kong 6.     Seoul, South Korea
7.     Palawan, Philippines 7.     Seoul, South Korea 7.     Palawan, Philippines
8.     Subic, Philippines 8.     Baguio, Philippines 8.     Hong Kong
9.     Tokyo, Japan 9.     Bohol, Philippines 9.     Batangas, Philippines
10.  Tagaytay, Philippines 10.  Subic, Philippines 10.  Baguio, Philippines

Top ten Easter weekend destinations for Filipinos

 

Singapore

The top destination for Singaporeans traveling Easter weekend is Bangkok, which has remained in the top two since 2016. Tokyo is also an increasingly popular destination, moving up from 8th place in 2016 to 4th this year. Both Bangkok and Tokyo offer luxury shopping, hotel and dining, which are popular travel experiences among Singaporeans.

2016 2017 2018
1.     Singapore 1.     Bangkok, Thailand 1.     Bangkok, Thailand
2.     Bangkok, Thailand 2.     Singapore 2.     Johor Bahru, Malaysia
3.     Kuala Lumpur, Malaysia 3.     Kuala Lumpur, Malaysia 3.     Batam Island, Indonesia
4.     Johor Bahru, Malaysia 4.     Johor Bahru, Malaysia 4.     Tokyo, Japan
5.     Batam Island, Indonesia 5.     Batam Island, Indonesia 5.     Kuala Lumpur, Malaysia
6.     Malacca, Malaysia 6.     Malacca, Malaysia 6.     Singapore
7.     Taipei, Taiwan 7.     Taipei, Taiwan 7.     Seoul, South Korea
8.     Tokyo, Japan 8.     Tokyo, Japan 8.     Malacca, Malaysia
9.     Hong Kong 9.     Seoul, South Korea 9.     Taipei, Taiwan
10.  Bali, Indonesia 10.  Hong Kong 10.  Hong Kong

Top ten Easter weekend destinations for Singaporeans

 

About the research

Destination booking data was collated for Easter Weekend dates in 2016, 2017 and 2018 across Asia-Pacific.

For more information, please contact press@agoda.com.